Local customers use search engines like Google and local business search directories & vertical search directories, to find businesses with their region. Marketing to those audiences at exactly the time they are looking for your services or products is a highly effective means of local search marketing/ local SEO.
To get the sight of your target audience, we make use of SEO techniques to optimize your website, user experience and highlight sale points through employing the process outlined below:
Step 1: Analyse Your Audience
Step 2: Competitor Research
Step 3: Keyword Research
Step 4: Optimize Marketing Materials
Step 5: Connect with Audience
Step 6: Measuring Effectiveness
Mobile Web & Apps
Penetration of mobile web and ‘apps’ has revolutionized the ways people are accessing online sources to find best local businesses.
Engage on Social Media
Engage with your local customers on social channels helps to penetrate your brand, retain customers and build brand loyalty at a very minimal cost.
Online Newspapers Ads
Increase in readership of online newspapers creates a great opportunity to place text and banner ads to reach the target audience with local business deals.
Business Directory Listing
Business Listings on local search directories, vertical directories and local classifieds have higher conversion when compared with newspaper advertising.
Apart from your website, local online marketing involves marketing of your business name, services, address and phone number so your customers will give you a call or drop into your office.